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Writer's pictureMalcolm Berman

If the markets crashing, is now a great time to invest?

3 important tips to keep in mind



1. See the hidden opportunity - most stocks are on SALE

If Amazon.com was having a 40% off sale on all products on its website, people would rack up credit card debt to buy things.

However, when Amazon stock, which has gone up over 125% in the last 5 years, is now 40% down from its previous price, no one wants to buy it.

Great company + discounted stock = great opportunity





2. The BIG regret, and how to avoid this common mistake

When investors talk about their mistakes, I often hear: “I panicked! I sold during the 2008 crash," or "I should have bought during COVID, but I didn’t......”

I have never heard investors regret buying when the market was down. Rather, I hear them wishing they’d invested more.

The 10 biggest days the market shot up since 2002 happened AFTER sharp declines, including the 2008 financial crisis and 2020 market crash.

Big gains often come after big pullbacks, don't miss out!







3. Don't let your money sit in a bank, getting eaten by inflation

Inflation is hovering around a 40 year high at 9%. Don't let your savings be devalued, the stock market has historically outperformed inflation by a wide margin and simply buying a basket of indexes can help grow your wealth on auto-pilot.

So what should you do with your money?

Diversify – Instead of trying to buy the perfect stock, buy an index of the stock market such as the Nasdaq, S&P, Tel Aviv 35 or broad sectors using dollar cost averaging.

Invest like you are planting a tree - Start small, and give your money time to grow. Patience is key. Use money that can be put into the market for 12-18 months, so it has time to sprout.

What 90 years of crashes taught us...

Zoom out, and remember that the stock market has returned on average 10% per year for the last century, and with time, has recovered from every kind of crash and world war.

Don't get caught up in the headlines, investing during a crash has historically paid off.


Watch my video on

Top 5 investing strategies for all investors

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